2026 4DX: Second Discipline

Yesterday, I wrote about the first discipline from The 4 Disciplines of Execution [affiliate]. In that post I set up three ideas for Wildly Important Goals for 2026.

By the end of the year:

  • Business: Get my book to a stage where Amazon ads are break-even.
  • Fitness: Improve 5 lifts by X pounds (TBD), while maintaining my body weight.
  • Personal: Get to CEFR level (TBD) in Spanish.

All of these goals are easy to assess, but they aren’t a plan. In the 2nd discipline we try to define a leading indicator that we can work on at any time.

To accomplish my business goal, I need to improve my Amazon listing and find the right price such that it’s breaks even with the ad cost. To start, I will need to do a small ad spend just to see what my conversion rate is.

The easiest way to improve my listing is to get more reviews (aside: if you bought my book, please review it on Amazon). The best way to get a review is to ask readers directly, and to do that, I need to know who my readers are. So, the action I need to do is to write personal emails or LinkedIn DMs to people that have told me they bought the book and ask them to review the book. I will also use all my other marketing channels (e.g. this blog, my mailing list, Linked In, networking) to try to find my readers.

My fitness goal is just to follow Radically Simple Strength [affiliate]. I am doing the beginner plan and I have some time before this stops working. The leading indicator is my current max weight for 5 reps at a lift. I am doing the 3x/week plan, which cycles through the lifts. I should also make a nutrition plan to go along with this, but generally I have tried to eat cleaner and enough to support muscle growth.

For my personal goal, I need to just spend more time studying. I do DuoLingo, Fluent Forever, Mango, and my own Anki deck at various frequencies. But, I think that the main thing I could do to improve immediately is to listen to long-form beginner Spanish audio (like Dreaming Spanish) more seriously. I think my leading indicator would be to listen to one of these several times per week (the same one), at first with a transcript, and then over and over. The first few listens need to be focussed and undistracted (getting 100% comprehension), but later listens could be on walks, during errands, while lifting, etc.

Tomorrow, I will use these leading indicators in the 3rd discipline, which is to build a compelling scoreboard that tells you if you’re winning.